'KARL LAGERFELD X MODELco | Film 2018 - Fashion Channel KARL LAGERFELD and ModelCo celebrated the global launch of their limited-edition colour cosmetics collection yesterday, with a guerrilla-style activation in Paris. A mob of 100 KARL LAGERFELD + MODELCO “Beauty Butlers” travelled to iconic landmarks throughout the city — including the Eiffel Tower, Les Tuileries, Champs Elysées, Saint-Germain-des-Près, Montparnasse and Opéra — all wearing custom-designed helmets with a 3D cartoon reinterpretation of Karl Lagerfeld. This design is also a key element in the collection, and appears on the LIP LIGHTS Lip Gloss, one of the hero products. The butlers’ final performance took place at Place Vendôme in front of the Hotel D’Evreux where the official launch event took place. The entire space was transformed with hot pink décor and installations. VIP Guests included Kaya Scodelario, Caro Daur, Dilone, Mrs Bella, Sananas, Samar Siraqui de Buttafoco, Jaad Belgaid, Rafael Miller, Tarik Lakehal, Vanessa Axente and Ines Rau YOUTUBE CHANNEL: http://www.youtube.com/fashionchannel WEB TV: http://www.fashionchannel.it/en/web-tv FACEBOOK: https://www.facebook.com/fashionchannelmilano TWITTER: https://twitter.com/FashionChannelP PINTEREST: http://pinterest.com/fashionchannel INSTAGRAM: http://instagram.com/fashionchanneltv The best videos, the most exclusive moments of the international runway since 1982 until now, of the most representative fashion weeks of the world. Backstage secrets, make-up and hair style insights, curiosities from the fashion world, celebrities, photo shoot, designer and model clips, red carpets and gossip, parties, obviously besides the shows of all the top designers, generally available in high definition formats HD on the Youtube network FASHION CHANNEL. Fashion Channel shows new interesting videos continuous flow. WEBSITE: http://www.fashionchannel.it'
Tags: viral , Designer , Couture , beauty , Lifestyle , style , clothing , mode , clothes , fashion week , Trends , vogue , modeling , trend , backstage , collection , canale , stilista , sfilata , wear , catwalk , runway , photo shoot , moda , video , film , 2018 , karl lagerfeld , viral video , MODELCO , Flashmob
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